Abstract:

This paper explores the role of Ayurveda in the post- COVID era, focusing on its potential impact on healthcare systems and the empowerment of informed decision-making through health literacy. Ayurveda, an ancient holistic healing system originating in India over 5,000 years ago, offers a unique approach to health promotion and disease management based on personalized treatments, herbal medicines, lifestyle modifications, and preventive care. The COVID-19 pandemic has underscored the importance of exploring complementary treatments, such as Ayurveda, which provides immune-boosting techniques, post-COVID symptom management, mental health support, and integrative healthcare options. By integrating Ayurveda into mainstream healthcare systems, policymakers and healthcare authorities can address contemporary health challenges more effectively while promoting greater health literacy among individuals. This paper discusses the historical background, principles, and therapeutic modalities of Ayurveda, along with its potential role in boosting immunity and managing post- COVID symptoms. It also examines the challenges and opportunities of integrating Ayurveda into post-pandemic healthcare, including policy recommendations, education reforms, and industrial initiatives. Overall, the integration of Ayurveda into modern healthcare systems holds promise for improving healthcare delivery, enhancing patient outcomes, and fostering greater health literacy in the post- COVID era.

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